WhatsApp · BackendProject 01

Blutec Ping

Optimized backend for a bulk WhatsApp messaging service. Integrated the WhatsApp API for high-volume queues and streamlined queries for large-scale broadcasts.

[ overview ]

Ping by Blutec is a production WhatsApp marketing platform built on the official WhatsApp Business API — broadcast to thousands, let AI answer the replies, and surface the leads worth calling. I optimized the bulk-messaging backend and high-volume send queues so campaigns of 10,000+ contacts deliver reliably under WhatsApp's rate limits.

[ what it does ]

  • Bulk broadcasts to 10,000+ contacts per campaign with rate limits handled automatically
  • AI chatbots that answer incoming replies in seconds, around the clock
  • Lead and engagement scoring that routes qualified contacts to the sales team
  • Shared team inbox with agent assignment and internal notes
  • Approved-template campaigns with audience segmentation and personalisation variables
  • Delivery, read, reply and click analytics for every campaign
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